Callers with a burst pipe don't leave a message. They ring the next name on the list, and the job's gone before you're back in the ute.
The quote takes four days.
Quote speed decides who wins the work. Ring back in ten minutes and you're often the only quote they've got. Ring back Thursday and they booked someone on Tuesday.
Nobody finds you.
If you're not in the top three map results you're competing for scraps in your own suburb. The bloke standing in a flooded laundry rings the first three names Google gives him.
42%
Of the calls a typical trade business takes turn into a booked job. Not every call is a job. But on those odds, the ones that rang out while you were under a house are worth doing the sum on.
ServiceTitan, US data across 3,000+ trade businesses. The calculator below assumes one in three, which is the conservative end of that.
What are your missed calls worth?
What a year of that costs
$78,000
Your numbers, your maths — the same sum you'd do on the back of a docket. We'll do it properly with your call records on the audit.
+What we do
Websites
A site that turns visitors into quote requests. Built for how people actually find you: on a phone, in a hurry, comparing three names at once. Fast, clear pricing signals, one obvious button.
Your phone gets answered. Every time. It picks up while you're on the tools, works out whether it's urgent, takes the job details, and texts you the summary. After hours and weekends included.
Includes: call flow built around your services, suburbs and hours. Emergencies go to a human.
Quotes, follow-ups and invoices that send themselves. Quote out the same day, follow-up on day three, invoice on completion. None of it sitting in the ute console.
Includes: mapping to whatever you already use — ServiceM8, Tradify, a calendar, a spreadsheet.
The number below is live right now — ring it. It's set up for a plumbing business: it works out what's wrong and how urgent it is, books the job, and texts the summary through the second it hangs up. Yours would know your trade, your suburbs and your prices.
Callers are told it's an AI and that the call's recorded. Yours will do the same — that's the law, and it's built in rather than bolted on afterwards.
Burst pipe under the houseIt gets the address, gives safe general advice, then escalates straight to a human.
Blocked drain, not urgentIt checks the suburb, offers two time slots and books the job into the calendar.
Quote on a new hot water systemIt captures the details, doesn't invent a price, and books a callback.
Example6:42 pm
The text you get after a call
CallerSarah M.
SuburbChermside
JobHot water — none
UrgencySame day
“Hot water's out, we've got three kids, need someone tomorrow morning if that's possible.”
Booked — tomorrow
7:30am
Transcript attachedEmergency: no
How it works
01
Revenue audit
Twenty minutes on the phone. We go through your calls, your rankings and how long your quotes take, and I tell you where the money's leaking and what I'd fix first. Free, and you keep the findings whether you work with me or not.
02
Build
We start with the biggest leak, not all of it at once. Whatever we agree on goes live in weeks, not months. You keep working — I handle the setup and come to you for decisions, not admin.
03
Report and tune
Monthly reporting in dollars, not impressions. Calls answered, jobs booked, what each lead cost. I adjust what's underperforming and cut what isn't paying for itself.
+Who you're dealing with
Jake — founder, Brisbane
I build these systems myself. There's no account manager, no offshore team and no ticket queue — when something breaks you text me and I fix it.
The receptionist on this page is one of mine. If you rang it, you've already seen my work.
I started Trade Boost because the maths in trades doesn't add up once you look at it. Businesses spend real money getting the phone to ring, then lose the calls to being under a house at 2pm. That's a solvable problem, and it doesn't need a retainer the size of a ute payment to solve.
A plumber doing forty jobs a week with a decent site and no phone cover needs something completely different to a sparky with two blokes and no website. A packaged tier just means charging you for the half you don't need. So we start with twenty minutes on the phone, free, and work out where the money's actually going.
From there I'll tell you what I'd build, in what order, and what's worth doing first — then you get a fixed quote in writing before anything starts. Every piece is scoped to pay for itself, and if one won't, it doesn't go in the quote.
Fixed quote before anything starts — no open-ended hourly work
No lock-in. 30 days notice, any time
You own the website, the domain, the phone number and the call data
Google Ads spend goes straight to Google, not through me
Common questions
Two things I can tell you before we've even spoken: the audit is free, and you get a fixed quote in writing before anything starts. The number itself depends on what you need — phone cover on its own is a very different job to a site, ads and follow-ups running together. No hourly billing, no lock-in, and Google Ads spend goes straight to Google rather than through me.
No. Your number stays exactly where it is — on the ute, on the signs, in Google. Calls forward to the receptionist when you don't pick up, or on every call if you'd rather. Nothing on your truck has to change.
Ring it and judge for yourself — the number's on this page. It answers in a normal voice, takes the job details and texts you a summary before you're back in the ute. It knows your trade, your suburbs and your call-out fee. If someone asks for you by name it books a callback or puts them through.
You see every call as it happens — a summary texted through within a minute of it hanging up, with the transcript attached. If it books something it shouldn't have, you'll know before the customer does. And anything it isn't sure about goes to a human instead of guessing.
Yes. Ring the demo line on this page and put it through its paces — give it a burst pipe, argue with it, ask for a price. On the audit call I'll walk you through the exact setup I'd build for your business before you've spent a cent, and it's a fixed quote with 30 days notice, so you're never locked into something that isn't earning.
Phone answering works the day it goes live. Ads usually bring enquiries inside the first couple of weeks. Local search is the slow one — that's a months job, not a weeks job, and anyone who tells you otherwise is guessing.
Yes. Domain, site, content, phone number, call data — all yours. I hand over the files and the logins and I don't hold anything hostage. No lock-in on the monthly either, just 30 days notice.
Often, yes. If the bones are sound I'd rather fix the speed, the quote form and the suburb pages than charge you for a rebuild. If it's built on something I can't work with, I'll tell you on the call rather than after the invoice.
Brisbane and South East Queensland is home ground, and I keep it that way on purpose — I'd rather be able to turn up in person than manage your phones from another state. If you're further out, ring me and we'll work out whether it stacks up.
Twenty minutes. Then you'll know exactly where the money's going.
No sales call, no pitch you have to sit through. You keep the findings whether you sign or not.